✦Luxury Representation

Experts in the Upper Quartile.

Discreet representation for the United Kingdom's finest homes, plus investment introductions across Dubai & the Middle East.

Brett Stephen Graham
UK Director · Tyron Ash International

Request Valuation Recent Sales

CH4Mega Mansion Hunters · S1·E3

Channel 4 Featured
Tyron Ash International
UK · Dubai · Middle East
Upper-Quartile Expertise

✦ Expertise

Three ways we work.

One partner. Three lanes: sales, acquisitions and investments across Dubai and the Middle East.

i.
Sales
Bespoke listing strategy, hand-selected buyer outreach, a tailored marketing plan, and open-house orchestration for homes in the upper quartile of their market.
Vendor representation
ii.
Acquisitions
Representing and sourcing opportunities for clients relocating across the United Kingdom and beyond.
Buyer representation
iii.
Dubai & Middle East
Investment representation across Dubai and the wider Middle East, both off-plan and secondary markets, for clients building an international portfolio or relocating overseas.
International investment

✦ Marketing

Marketed for the upper quartile.

Standard estate-agent marketing is built for volume. The upper quartile demands more — a strategy as considered as the property itself.

01
Bespoke positioning per property
Every home gets a custom story, not a template listing. The positioning frames the property to the right buyer before the first viewing is booked.
02
Cinematic media
4K walk-throughs, drone aerials, editorial photography. Built to make the property the hero — not a thumbnail in a portal feed.
03
Strategic launch
When to go live, soft-launch routing to a private buyer network, pricing strategy. The first 14 days set the tone for the whole campaign.
04
Targeted reach
Qualified buyer database, geo-targeted social campaigns, off-market introductions. Reach the right buyer, not the loudest portal.
05
Full social videography campaigns
Each home gets a complete social-media videography campaign — cinematic, story-led, taking buyers on a journey through the property and building an emotional connection before the first viewing.

✦ Recently With BSG

A handful of results.

A small selection from across the United Kingdom and Dubai. For anything not shown here, please get in touch directly.

Recently Exchanged

Upsall Grange Gardens, Nunthorpe TS7

A Nunthorpe family home.

Sold · Circa £1,100,000

Viewings: 31
Offers: 10
Result: Exchanged

Exchanged

Kit Hill Avenue, Chatham ME5

A Neo-Georgian home

Exchanged · Circa £1,150,000

Sold

Cherry Hill Gardens, Croydon CR0

A renovated Croydon home

Sold · Circa £550,000

Sold

Burton on Trent, DE13

The Bass Wing

Sold · Circa £1,125,000

Sold

Penhale Close, Orpington BR6

A renovated Orpington home

Sold · Circa £1,100,000

Brett Stephen Graham

UK Director · Tyron Ash International

2019
Joined Tyron Ash Int’l
2021
Promoted to Senior Partner
2022
Channel 4 · Mega Mansion Hunters
2024
Promoted to Associate Director
Jan 2026
Appointed UK Director

✦ About Brett

A personal partner for the upper quartile.

I partnered with Tyron Ash International in September 2019 and have been representing clients across the United Kingdom ever since. I trade as The BSG Group in partnership with TAIRE. You deal with me from first conversation through completion.

In February 2022 I featured on Channel 4's Mega Mansion Hunters , lead storyline of Episode 3, which gave the BSG Group its national platform. Since then I've focused on what I call the upper quartile: the top 25 % of homes in any local market, where the difference between a confident sale and a stalled one is the calibre of representation.

I work across sales, acquisitions and Middle East investment representation. Most of my clients come by referral; I keep the list small on purpose so each campaign has the attention it deserves.

“Experts in the Upper Quartile.”

✦ On TikTok & Instagram